Late at night, when "Oldboy" was still popular among people on Tieba, Geng Yang finished reading the downloaded "Oldboy" with a dark face.
When he saw the scene in the movie Black God Lao Bai, Geng Yang almost impulsively smashed his computer, but he still endured it obsessively. His subconscious seemed to be waiting for Du Wei to appear again, because Geng Yang was so shameful. I fell in love with Du Wei in the first scene she appeared on.
Finally, when the film came to an end, Geng Yang's anger that he had held back for a long time was released. He pushed the monitor to the ground and smashed it to pieces. Then he cursed angrily: "This bastard named Li, I must kill him!"
Seeing his reaction, Geng Jianyong immediately understood and asked him with a cold face: "Tell me, what's going on!"
It was the first time that Geng Yang saw his father get so angry, so he hurriedly told the general story of what happened.
The thing is actually very simple. When Geng Yang was negotiating an advertising contract with Yanjing TV, he fell in love with a female employee of Yanjing TV named Chen Wan, and then launched a fierce pursuit. One day, he was bumped into by Li Mu who came to the TV station to pick up Chen Wan. , Li Mu made him lose face in front of Chen Wan, so he held a grudge.
Then, he accidentally saw Li Mu's car, chased it with his men, and beat up Li Mu's friend. However, he and Li Mu never met after beating him. Li Mu just called him and told him that he would follow him slowly. Settling accounts, but he didn't take it seriously at all.
Never in his wildest dreams did he expect that Li Mu would play such a trick. He was so sinister.
Geng Jian's courageous wave of his hand was a slap on Geng Yang's face: "I have warned you a long time ago, don't be too arrogant when you go to Yanjing. Yanjing is a place where you can play well, you are a bastard. We caused such a big trouble, and now people have smashed our brand, do you know how much loss this will bring to our family?"
Geng Yang covered his face and said with anger: "I will definitely kill the person named Li with my own hands!"
Geng Jianyong raised his hand and slapped him again.
"Who are you going to kill? I can protect you from your misdeeds in southern Hebei. Do you really think that you are the same as at home wherever you are?"
Geng Yang became anxious and asked his father loudly: "What's the point of hitting me now? It's better to figure out how to solve the problem!"
"How to solve it? The only thing we can do now is to stop the spread of the other party. Who is that Li Mu?"
Geng Yang gritted his teeth and said, "He works in IT. He opened a tutoring website called 3321, and he also founded an IT company called Makino Technology. This Makino Image should also be his company."
Geng Jianyong said with a dark face: "Come out with me first!"
Geng Yang followed Geng Jianyong back to the living room. The core staff of the winery were still waiting here. Geng Jianyong looked around in front of everyone, and finally locked on the youngest manager Ye, saying: "Xiaoye, you are our winery's Top student, let me ask you, how much do you know about 3321 and Makino Technology?"
Manager Ye graduated from a finance and economics university in the provincial capital with a bachelor's degree. He has the highest academic qualifications in Jishen Winery and is also the most exposed to the Internet among the group. As soon as he heard about 3321 and Makino Technology, he said: "Chairman, this I know a little bit about both websites. 3321 is a public welfare website run by students. It helps college students to work as part-time tutors. It is very powerful. It has been reported by CCTV, ******, and Xinhua News. It has been specially reported in Focus Interview. Once, the leaders of the Yanjing Municipal Party Committee and the Education Commission went to inspect it, which was very unusual."
"Makino Technology is the company behind Happy Farm, which has been particularly popular recently. It also has a Tieba. There used to be Yiting.com, which was later split. However, I was reading news about the Internet industry some time ago, and some people said that Makino Technology's valuation It’s at least over one billion, Yiting.com is at least two to three hundred million, and Makino Technology’s Happy Farm has been updated a few days ago, and the valuation should be improved, let’s say more than one billion.”
As soon as Geng Jianyong heard this, he basically had a general understanding. Although he didn't know what 3321 was specifically, he could feel that this 3321 was favored by the national media and senior leaders after hearing Manager Ye's introduction. Things, going to the national media is like a joke. Can you afford to offend someone who owns a winery in a third-tier city
Let’s talk about Makino Technology, with a valuation of more than 1 billion? Jishen Distillery has been working for so many years, and finally achieved annual sales of over 100 million, but the profit margin is only about 15%. In addition, the liquor industry changes quickly with new and old ones, and advertising and channel costs are high. Each one can earn 1,500 yuan a year. A winery worth 100,000,000 yuan would definitely not be sold for ten times the net profit. It would be very expensive if it could be estimated to be worth 1 billion.
There is also this image of Makino, although I don’t know how much it is worth. But it was actually able to hire stars who appeared in the Spring Festival Gala to make movies, either because it had the funds or the connections.
These projects were all done by Li Mu, and Li Mu happened to be the director and screenwriter of this movie. Geng Jianyong instantly felt that his head was extremely heavy. Although the other person was only a young man, but comparing all aspects, he felt like he had worked so hard. With decades of wealth, he is no match for others.
The influence of this movie has just begun. If it doesn't find a way to stop it, it may bring a devastating blow to the Jishen Liquor Industry.
Geng Jianyong looked at Geng Yang, furious, and angrily said: "You call that Li Mu now, apologize first, then mention the compensation to his friends, and ask him how much he wants to compensate, within one million. Don’t even think about it, just agree, and after we’ve finished talking about it, bring up the movie again, and beg him to let the TV station delete this clip when they rebroadcast it.”
Geng Yang suddenly became anxious: "Compensate him with one million? Are you crazy? Even if this money is used to feed dogs, I will not give it to him!"
Geng Jianyong frowned, looked at him with a look of disdain, and said, "It sounds like you paid for it yourself. Don't forget, it was my money that you spent when you went out, and it was my money that you bought that Shaobao car." Money! You got into trouble, and I spent my money to wipe your butt! You must resolve this matter before tomorrow morning. After it is resolved, don’t think about going back to Yanjing. Go to the grassroots level of the winery and work for me honestly. Work, study, and sharpen your temper. If you can't solve it, from today on, you stay at home and are not allowed to go anywhere, and I won't give you any more money!"
Geng Yang had just been slapped twice by his father, and now he was scolded in front of so many people and forced to apologize to Li Mu. He was so angry that he turned around and walked out, ignoring Geng Jianyong behind him. He shouted loudly, got into his Ferrari without saying a word after going out, started the car and drove towards Yanjing again.
He hates Li Mu so much in his heart now. If he knew where Li Mu was now, he would probably drive directly to him to settle the score. But he knew very little about Li Mu's situation, and he couldn't stay at home any longer, so he had no choice but to go to Yanjing first. , ask Tang Quan for long-term advice. Tang Quan also had issues with Li Mu, so he asked him to help him find a solution.
…
Early the next morning, when Li Mu was still sleeping, Ning Hao called Li Mu. Li Mu answered the call in a daze, and heard Ning Hao's hoarse voice saying excitedly: "Boss, this time our film It really became an instant hit!”
Li Mu asked inarticulately: "I knew it last night, but you only found out today?"
"Yeah! I didn't know until a bunch of people called me just now." Ning Hao didn't know yesterday's data on Yiting.com and Tieba, so it was still unclear how much impact it had on "Oldboy", but today Starting at seven o'clock in the morning, a lot of calls came in, catching him off guard.
All the calls came from major TV stations, and quite a few of them were from the TV stations that premiered "Oldboy." The purpose of their calls was simple: they wanted to be the first to rebroadcast "Oldboy" and grab the priority for rebroadcasting.
The first broadcast at 8 o'clock last night was carried out by 21 TV stations at the same time. When it was broadcast last night, the ratings of each station skyrocketed. And as soon as the program ended, a large number of viewers called and asked them what they wanted. The reason for replaying this movie is very simple. It is so good. They can't wait to watch it a second time, but they are afraid of accidentally missing the broadcast time.
But the problem is that when Makino Imaging originally authorized it, it only authorized the first broadcast and not the rebroadcast. Moreover, it was stated in the contract that no TV station is allowed to rebroadcast without authorization, otherwise it will be held accountable to the end.
This is also a threshold that Li Mu deliberately set at the beginning. The first broadcast can be free, but the terms of rebroadcasting will have to be discussed in detail. If "Oldboy" can cause competition after it is broadcast, then of course the rebroadcasting rights will be used for speculation. Every station can actually get the opportunity to replay for free. In order to spread his influence, Li Mu will not set a threshold for this. However, who can replay it first will depend on their strength.
Li Mu said: "You say hello to them first. We will fax them the authorization document and authorize the replay at ten o'clock tonight. If anyone wants to replay it before ten o'clock, you can set conditions. If appropriate, we will authorize him to replay it early." .”
Ning Hao then said: "Then I will inform you about this matter as soon as possible and try to make it final before noon."
Li Mu said: "Pay attention to Xiangnan TV Station. If their intention is very strong, you might as well communicate with their interface person. We can give them certain preferential treatment and let them premiere the broadcast in exchange for a favor."
Ning Hao asked Li Mu: "Boss, are you very optimistic about Xiangnan Satellite TV?"
Li Mu hummed and said, "They are doing very well in provincial and Taiwanese affairs now. In the future, Makino Image will need a solid relationship with local and Taiwanese channels, so it wouldn't be a bad thing to give him a favor first."
Li Mu’s planning for Makino’s image focuses on three aspects:
First, if you want to make a big movie, you must not miss the era when the cultural and entertainment market will explode in the future;
Second, to be a theater chain, which is a key factor affecting the domestic box office in the future;
Third, we need to make a variety show that can become popular around the world. After a few popular variety shows, we can directly license them and make money globally. And the most important thing is that whether it is a talent show or a reality show, they are all created. Star's best platform, mastering these games, if you want to support newcomers to debut, it is simply a piece of cake, "The Voice", "Super Boy and Girl", "Running Man", "The Amazing Race", "I Am a Singer", "Talent" Show" and so on, there are so many modes to play.
This third point requires the support of relatively strong local station relations. If we have a good relationship with Hunan Satellite TV, it will be a good help.
(End of chapter)